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TELL ME YOUR STORY.

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The best evidence from archaeology and anthropology suggests the human mind evolved with storytelling. About a million years ago our hominid ancestors began gaining control of the use of fire, and it seems to have had a profound impact on their development. It provided warmth, defense against predators, and the ability to cook food (along with its remarkable consequences for the growth of our brains. But it brought humans something else. Fire created a new magnet for social bonding and drew people together after dark. In many cultures, one form of fireside interaction became prevalent: Storytelling.      When it comes to sharing a story as part of a presentation or speech, there are four key things for you to remember. Base it on a character your audience can empathize with or ar0und a dilemma your audience can relate to. Build tension whether through curiosity, intrigue or actual danger. Offer the right level of detail. Too little and the story is not vivid; to...